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Job advice 101: Don't insult company online

8602392861?profile=originalNote to job seekers (especially younger ones, perhaps): If you're weighing competing job offers from fast-growing start-ups, you might not want to post your thought process in a public forum, especially in language a company CEO might find insulting.

An anonymous job seeker took to the question-and-answer site Quora and asked for advice on whether he (presumably a he) should take a job with the $40 billion ride-sharing company Uber or the $4.5 billion automated human resources company Zenefits—both of which had made him offers. READ MORE AT CNBC

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8602400856?profile=originalTwelve years ago, Claudia Mirza walked into the Greater Dallas Hispanic Chamber of Commerce as a job applicant.

She walked out as her own boss — or, at least, with the idea of how she could create a business. But her company has far exceeded her original vision.

Akorbi started out doing translations. However, Mirza’s firm has evolved into more than just translating documents.

The Plano-based company regularly works with global corporations looking for ways to perform international transactions. READ MORE AT DALLAS MORNING NEWS

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Texas is a top state for Latinos in college

8602414087?profile=originalAccording to the Pew Research Center, Latinos in the 18 to 24 year-old-age group have tripled their enrollment in college since 1993. The report says that while Hispanics are the largest minority group on college campuses, half of those who do go to college only earn a two-year degree.

“In 2013, among Hispanics ages 25 to 29, just 15 percent of Hispanics have a bachelor’s degree or higher,” the Pew Center reported. “By comparison, among the same age group, about 40 percent of whites have a bachelor’s degree or higher (as do 20 percent of blacks and 60 percent of Asians).” READ MORE

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8602416097?profile=originalRelationships take time to grow. The Supremes understood this well when they sang, “You can’t hurry love / No, you just have to wait.” As with friendships, business relationships need time to flourish.

You have to attend more than one networking event to create the kind of rapport that will produce new business opportunities. A bond and trust must form before someone will feel comfortable enough to recommend you and your business to others.

Networking events provide an introduction to new professional connections. They plant the seeds of a professional relationship, but it’s up to you to show your commitment, trustworthiness and competence as you patiently cultivate the relationship. Eventually, your commitment and credibility will lead to a growth in your popularity. READ MORE AT ENTREPRENEUR

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8602413272?profile=originalThe Hispanic population is one of the most important demographic groups in the United States today. Among moms this is particularly true: 23 percent of all U.S. births are to Hispanic women. So any marketer looking to reach moms needs to understand Hispanic moms, and tailor their message accordingly, or they risk missing almost one in four of their target audience.

The Digital Toolbox is Key for Hispanic Moms
The data clearly indicate just how important digital media are for Hispanic moms looking for parenting related advice or insights. READ MORE AT iab.

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8602390859?profile=originalThe Teachers Insurance and Annuity Association - College Retirement Equities Fund (TIAA-CREF), a Fortune 100 investment company based in New York, released Monday a new study that focused on the personal finances of college-educated Latinos. They found that majority of Latinos are struggling to pay for their monthly expenses, and nearly 40 percent said they would have difficulty finding $2,000 in an emergency. 

The report collected data from the National Financial Capability Study in 2012, which surveyed 25,000 adults nationwide, and reviewed the personal finances of the 1,553 participants who claimed to be Hispanic and have had college education. The study found that majority of Latinos consider themselves in a "fragile financial state," Dean Starkman of The Los Angeles Times wrote. READ MORE AT i SCHOOL GUIDE

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8602398487?profile=originalDespite numerous risk factors that should shorten their lives, Hispanics in the United States are generally healthier than non-Hispanic whites, the Centers for Disease Control and Prevention reported Tuesday in its first comprehensive report on the health of that large and growing ethnic group.

Despite being poorer and having less access to health insurance and health care, Hispanics suffer 35 percent less heart disease and 49 percent less cancer than whites, and according to another study cited in Tuesday's report, live about two years longer. They also have lower rates of Alzheimer's disease, cerebrovascular disease, flu, pneumonia and other common killers of Americans. READ MORE AT THE WASHINGTON POST

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Hispanics play growing role in U.S. labor

8602388458?profile=originalThe face of the America's workforce is becoming increasingly more Hispanic, Robert Rodriguez, founder and president of Chicago-based DRR Advisors, told business leaders Thursday.

"Make no bones about it people, the workforce of the future is going to have an increasing Latino identity," he told about 60 corporate leaders at the National Hispanic Corporate Council's spring summit. The Washington-based nonprofit organization had its conference in Northwest Arkansas this week.

Hispanics account for 16 percent of U.S. employees and will represent more than 40 percent of job growth in the next five years, according to research firm IHS.

About 55 million Hispanics call the U.S. home, accounting for about 17 percent of total population, according to the U.S. Census Bureau. The bureau projects the Hispanic population will nearly double by 2050. READ MORE AT ARKANSAS ONLINE

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6 tips to speed up your job search

8602404456?profile=originalThe longer you don't have a job, the harder it can be to find one.

It probably feels like you have been sidelined for an eternity and that your prospects of landing a job soon are slim to none. As skeptical as you have a right to be, that doesn't have to be the way it works out for you. You can and will get a new job.

The job market has heated up. The U.S. unemployment rate is at 5.5% right now, the lowest it's been since before the Great Recession, meaning that employers have fewer available workers to choose from -- which is great news if you're looking for a job. You have a window right now for a major reboot and a return to work. But you will need a decisive strategy to reposition the time out, rediscover your confidence, and prepare for the inevitable push-back you may receive from potential employers who are wary of hiring someone who has been out of work for a while. READ MORE AT THE STREET

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8602410294?profile=original

Entrepreneurial activity in the United States is in a historic slump, according to Gallup and the Ewing Marion Kauffman Foundation for Entrepreneurship. But you’d never know it by looking at the data on Latina entrepreneurs. Latinas are the fastest growing cohort in the U.S. women’s entrepreneurial arena.

According to The State of Women-Owned Businesses 2014, a report commissioned by American Express OPEN, the number of Latina-owned firms has more than tripled since 1997 (up 206 percent), their employment has risen 85 percent and their revenues have more than doubled (up 160 percent).

By contrast, there’s been just a 68 percent growth in the number of all women-owned firms in America during that time, an 11 percent growth in overall employment and a 72 percent growth in revenue.

A Million Latina-Run Businesses

The 2014 report also notes that Latina entrepreneurs in the U.S. now run an estimated 1,033,100 businesses (up from 540,0745 in 2002), making them second to African American women (1,237,900 businesses) among all female minority-owned firms. The Latina-run businesses generate $71.1 billion in revenue and employ 433,600 workers in addition to their owners. READ MORE AT NEW AMERICA MEDIA

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8602405693?profile=originalSure, it's tough to get a job today, especially as a new college graduate. You invested a lot of money and incurred a bunch of debt to make yourself look employable.

Although the odds may seem stacked against you without any real work experience, you do have assets employers are seeking: a fresh perspective, willingness to learn and loads of energy. Your strong technology skills are also a plus. And because you presumably have fewer outside responsibilities and financial obligations, you demand a lower salary.

The challenge you face is breaking ino the workforce. Just know that your first job won’t be your last, and the one thing you need is on-the-job experience.

You must be relentless in your quest for a new job. This means actively pursuing jobs by finding inside connections, following up after you apply and even networking. You need to do all three things for every job you are interested in. READ MORE AT U.S. WORLD AND NEWS REPORT

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Auto Sales to Hispanics outpacing the market

8602414479?profile=originalAutomakers are intensifying their pursuit of Hispanic car buyers in the U.S., and for one big reason: That's where the growth is.

In fact, Hispanic consumers could well be the auto industry's leading growth engine for the next 20 to 30 years, many industry executives and marketing experts believe.

In a period of booming new-vehicle sales, Spanish-speaking or Hispanic culture-identifying buyers are crucial to automotive brands' success. Last year, Hispanic buyers delivered 96 percent of Ford and Chevrolet's combined year-over-year retail sales growth, 33 percent of Nissan's, 35 percent of Toyota's and 100 percent of Honda's, according to IHS Automotive's Polk market data unit. READ MORE AT AUTOMOTIVE NEWS

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3 ways to Amp up your business network

8602415488?profile=originalNo matter what kind of business you have, from the smallest solopreneur to the biggest organization, you will need help from other people at some point (most likely, at lots of points!).

Without a solid network in place, finding the right service providers, staff and clients can be near impossible. This is a major challenge that most entrepreneurs and small businesses face.

Here are a few ways to help build up a successful business network:

Be Consistent

It takes time and consistency to build up a robust network, so don’t expect to have a full pool of fans and friends after making three Facebook posts or attending a single networking event. READ MORE AT NEWSMAX

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More Hispanics in U.S. speaking English

8602412493?profile=originalMore Hispanics in the U.S. speak English proficiently than ever before and fewer are speaking Spanish at home, according to a report released Tuesday.

The percentage of Hispanics who speak English "very well" reached 68% in 2013, up from a low of 59% in 2000. At the same time, 73% of Hispanics report that they speak Spanish at home, down from a high of 78% in 2000, according to the report from the Pew Research Center.

Part of the reason for the shift is the rise in U.S.-born Hispanics, who now outnumber foreign-born Hispanics 35 million to 19 million and are more likely to be raised speaking English at school and at home. READ MORE AT USA TODAY

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8602412677?profile=originalAmerican demographics have shifted in the last 15 years, with growth in the U.S. population being led by Hispanics Millennials. By sheer size and upward mobility, Hispanics are influencing the American mainstream through pop culture, music, fashion, sports and politics. That influence is only just starting to translate into media and marketing attention, with Multiculturalism declared the new mainstream.

To help better understand the emerging Hispanic mainstream, here are the top 8 takeaways on marketing to US Hispanics from AHAA’s 2015 Conference in Miami April 27-29th.

1. Millennials are Multicultural. Millennials are the marketing ‘flavor of the month,’ but many forget that this population is also the most diverse generation in American history, with 43 percent of them (Pew Research Center, 2014) identifying as non-White. Of those, 21 percent identify as Hispanic, in the words of Peter Hall, Senior Vice President of Marketing, Heineken Americas, Millennials=Multicultural. READ MORE AT iab.

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A Look at Hispanics’ health in the U.S.

8602403879?profile=originalThe first national study on Hispanic health risks and leading causes of death in the United States by the Centers for Disease Control and Prevention (CDC) showed that similar to non-Hispanic whites (whites), the two leading causes of death in Hispanics are heart disease and cancer.

Fewer Hispanics than whites die from the 10 leading causes of death, but Hispanics had higher death rates than whites from diabetes and chronic liver disease and cirrhosis. They have similar death rates from kidney diseases, according to the new Vital Signs. READ MORE AT NORTH DALLAS GAZATTE

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8602414896?profile=originalWe all know to "go the extra mile," and to be "the first to arrive and the last to leave."

Cliché career advice gets old, and ultimately loses it's significance, so we turned to a recent Quora thread that asked users for advice that no one ever mentions.

Here are 11 of our favorites that you don't hear every day:

1. Don't be too loyal — it's holding you back.
Research shows that people who make the most money are those switching companies, rather than staying put; in fact, staying loyal to your company for two or more years can result in you earning 50% less over your lifetime. READ MORE AT BUSINESS INSIDER

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8602412493?profile=originalWhat does “marketing” mean to you?

As a business owner, it’s important that you bring your marketing plan to life by being aware of all of the tools that are at your fingertips. If the Hispanic demographic is not a part of your plan, you need to think through it again.

With the U.S. Hispanic population of over 50 million expected to more than double by 2050, this is a coveted target market that merits a culturally sensitive and targeted strategy of its own. According to Latin Post, nearly 66% of Hispanic millennials are online users, making a good case to consider strong digital and mobile marketing campaigns for this segment. READ MORE AT COLUMBUS CEO

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8602410485?profile=originalBuilding your personal brand will strengthen your relationship skills and add to your personal and professional network. When trying to build your personal brand, keep in mind that you want to be known as a problem solver, an outstanding team member, and a friendly professional.

Developing a personal brand is critical to building networks. A personal network is an excellent source of information and ideas about events, trends, opportunities, and industry news. Follow the personal branding tips below, and you will build lasting relationships with internal and external contacts that are mutually beneficial.

Five Personal Branding Tips

1. First Impression: Since humans are very visual beings, first impressions are the most lasting and critical to building your personal brand. Dress appropriately for the occasion, present a firm handshake, smile, and use appropriate eye contact. READ MORE AT FRANCHISE WORKS

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Hispanic Ad spending jumps

8602414074?profile=originalWith the U.S. Hispanic population growing by leaps and bounds, advertisers are ramping up Hispanic ad spend to keep pace, to the benefit of both Hispanic and general interest publications, across both Spanish and English-language publications.

Spending on advertising targeting U.S. Hispanics will top $7.1 billion in 2015, up 63% from $4.3 billion in 2010, according to the Association of Hispanic Advertising Agencies, based on data from Nielsen Monitor Plus.

In proportional terms, the Hispanic share of total ad spending increased from 5.5% to 8.4% over this period, across categories including network TV, spot TV, cable TV, radio, magazines, newspapers, Internet, display, outdoor and cinema ads. READ MORE AT MEDIAPOST

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