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In today’s economy, cognitive performance has become a form of professional capital. The ability to concentrate, retain information, solve problems and make thoughtful decisions can determine how effectively people lead, collaborate and advance in their careers. Yet many professionals attempt to improve these abilities by working longer hours, consuming more caffeine or adopting new productivity applications while overlooking the physical systems that allow the brain to function effectively.

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In the abundant selection of fruits that supermarkets have at their disposal, pears are the secret weapon they use to capture their customers. They sell quickly, are available year-round, have more than ten varieties to suit all tastes, and have significant health benefits. Latino consumers buy them 34% more than the average U.S. shopper.

Latino pear consumers are young: seventy-six percent are Millennial and Gen X. These two groups of Latino consumers see pears as a healthy snack in their dail