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A new survey issued by People en Español’s Latina@Work has concluded that a staggering 80 percent of Latina women are likely to say they feel they must work twice as hard due to their background, compared to non-Hispanic white women. The study breaks down what some of us might not already know.

According to Business Wire, “People en Español surveyed nearly 1,000 women to uncover how Latinas, who are experiencing more professional and educational growth than ever before, are modulating two opposing versions of themselves. As trailblazers among their families, they are simultaneously breaking cultural barriers and managing cultural expectations, which results in a feeling of “otherness” both at work and at home.” READ MORE AT VIBE

Over the past decade, technology companies and their leaders have launched diversity and inclusion (D&I) initiatives, hoping to make employees of all backgrounds and experiences feel welcome in our industry.

We failed.

The data shows that, especially in the tech space, we have not moved the needle on the number of women, blacks, or Latinos in our ranks, despite efforts to do so. Why not? What are we missing? READ MORE AT HARVARD BUSINESS REVIEW

Nearly one in six people in the United States is Hispanic, according to the U.S. Census Bureau, but many credit unions are missing out on connecting with that market. This market group, which controls $1.3 trillion in buying power, will have a projected reach of $1.7 trillion by 2020, according to Nielsen research. READ MORE AT CREDIT UNION TIMES

How do we get ahead in our careers? Some say occupying certain positions in the company helps. Others feel having the right personality is the key to success.

To better understand why people do well at work and experience career advancement, I examined over 137 past research projects conducted to assess the effects of position in a company and personality on job performance and career success.

In the workplace, the position in the company can provide informal networking that offers selected individuals benefits ranging from access to critical resources to opportunities to connect with different groups of people for future undertakings. READ MORE AT THE JAKARTA POST

Acculturation continues to be contested in our industry. The death of the Spanish-language continues to be trumpeted. The need for specific Hispanic marketing efforts has even been called into question with the growing popularity of Total Market efforts.

Yet Hispanic media is thriving. Mitú, a Spanish-language vlogger network, raised $27 million in funding this year, Cox Media is launching Glosi, a premium Spanish-language video streaming service, and Netflix is increasing Spanish-language programming. The list goes on and on.

So, how do these two seemingly competitive narratives coexist in the Hispanic market space? READ MORE AT MEDIAPOST

Hispanic women say they worry about seeming “too Latina” at work. We’re often told to be “authentic” at work. But what if being your true self puts you at a disadvantage?

That’s the question that Latinas struggle with every day, according to Latina@Work, a study released Monday by People en Español and Lieberman Research Worldwide.

Even though the vast majority (80%) of Latinas say that they want to be seen as who they really are at work, they tend to play down their accents and play up their collegiate backgrounds, according to the research. One of the key findings of the study... READ MORE AT FORTUNE

From left to right: Ana Gil Garcia, Karina Llergo Salto, Trina Fresco, Leticia Romero, Evelin Freytas

by Trina M. Fresco

Latinas that Lead; an apropos title for the 2016 Latina Trailblazers event which took us to every real place no one talks about.  It has received so much positive feedback, that HispanicPro president, Alfonso Barrera, has launched an editorial series to memorialize the lessons learned.  We have all been to events where the panel promises to uncover the secrets to success, yet when we get into the thick of it there isn’t really much substance.  Instead, it all seems so simple and the people must have had sunshine and rainbows served for breakfast on a daily rotation.  Not so this time.  No, this time we heard the truth about how these Latinas that Lead had to forge their way through a history of violence, divorce, murder and extreme poverty to live their purpose.  It does have tones of a novela, but real life can be crushing and if you are trying to follow your dreams, it is almost guaranteed life will be really tough.  Throughout all of the struggles, they made it and I have the great fortune to tell their stories in hopes that maybe one person can exhale for just a moment in their turmoil and KNOW they too can make it.

The line up:

• Evelin Freytas: Agent and Owner-New York Life Insurance, President-University of Illinois Latina/Latino Alumni Association
• Ana Gil Garcia: Professor-Northeastern Illinois University
• Karina Llergo Salto: Arts & Crafts Professional-Karina Llergo Art
• Leticia Romero: Owner-Azul Holistic Spa & Wellness Center, Author-Today’s Inspired LATINA

Success certainly isn’t easy for Latin women in this country knowing we are compensated, on average, just 55 cents for every dollar paid to white, non-Hispanic men according to the National Partnership for Women & Families.  Imagine then, the cross-cultural navigation required for each of these immigrant powerhouses to own their journeys.  It is beautiful.  These Latina Trailblazers were put up against some serious trials: for one of them, just as the plan was coming together, a murdered family member flipped reality on its head and for another, the community had no faith in their pursuit of education.  Those obstacles only made for wiser, more determined souls.  Evelin, Ana, Karina and Leticia have developed much needed emotional muscles, so strong that the uncertainty which once attempted to hold them back is nowhere to be found.  They shared some guiding principles that can be added like ingredients to anyone’s secret sauce.

Mantras for success:

• Do what you say. Basically have the integrity to be a person of your word.
• Follow your passion WITH balance in ALL aspects your life.  Though it sounds challenging, the guidance for this mantra is to recognize the valued aspects of your life and ensure you are spending balanced time in all of them.
• Trust.  You must have faith to trust in your path.
• “You can have everything in life you want, if you will just help other people get what they want,” Zig Ziglar
• You can do anything anyone else can.  Success isn’t reserved for a select few, no absolutely not.  If another human being can do it, so can you.
• Kindness is free.  Being kind to people puts yourself in harmony with the world around you and ultimately the law of attraction will deliver kindness right back to you.

Advice to their younger selves:

• Words are empty meaningless vessels; don’t let that affect your life.  Sometimes the people we hold dearest say things that stay with us for far too long and can replay over and over in your head.  Ultimately it’s meaningless, forget it. 
• Invest in yourself with a mentor.  When you are young you think you have the answers to everything and a mentor can help evaluate your strategy to make sure you are making the most effective choices.
• Networking, networking, connect and ask questions.  Knowing people and people knowing what you do helps you achieve your dreams faster.  It is so much about who you know.
• Don’t get married too young.  There is enough time in life to wait a bit.
• Learn multiple languages.  We live in a global economy and learning more languages exposes us to global opportunities.

Remember that anyone can be a trailblazer, no matter the degree or the pedigree.  Who knows, you may very well be blazing a trail for the next generation to learn from your experiences.  Grab one of the mantras that aligns with your greatest opportunity to become your best self and know destiny is yours for the taking.  Mistakes might be made along the way, but that is precisely why we learned about the lessons the panel wished they could’ve told their younger selves.  Hindsight really is 20/20, unless you have a few generous Latinas who want to fast track your success.

Whether it is pitching to customer for your product or trying to make a student understand something, or making an attempt to convince our parents about something, we need to grab people’s attention. Most of our life goes into trying to get and keep someone’s attention. There are certain tricks that allow us to do it.

Being Different

To grab attention, being different is one of the most important features.  For an example, you don’t need to be an engineer or doctor following the choice of your sibling or cousin. You may opt for becoming a wild life photographer or an astronaut per your own wish and skill. That choice of yours, the arguments you make to make your path to your aim makes you exceptional and that in turn also help you to grab attention of others.

Presentation  

The way we dress or present ourselves is very important. We all know the first impression is the last impression. We need to build an image at the very beginning of introducing ourselves to a new circle. People notice, they get attracted towards the best as well as the worst because both are the highest form. We should be of course focusing on the positive impact that we need to create on people to grab their attention.

Think and talk

Thinking before saying something is very much important as a word once said can’t be withdrawn, and your image depends on your speech too. We can say anything we want in private, but publicly we need to follow certain regulations. People do not always remember the good things you say, but they of course remember what you said wrong or improper. So don’t let people judge you incorrectly and think before you talk.

Should be commanding

Being bossy or commanding taken as being dominating, but tom be in the limelight and stay admired by people, you should take control over others, of course in a positive manner. Think about the leaders who had influenced so many men of our country during freedom movement. They succeeded in grabbing people’s attention because what they said had touched us, and what they did overpowered our outlook and ideas.

Discuss multiple issues

Another way to become the center of attraction is to keep changing the topic on which you talk. For example, in a general chat with friends, the one who keeps coming up with interesting topics and funny incidents frequently, gets the heed. So don’t stick to one topic. Whatever we talk comes into our mind from any past experience, so we all have various things in our mind that we can come up with during a conversation.

Willliam Almonte, the CEO of Titan Staffing Systems says, “You’ll find our business strategy differs from most other staffing firms.”- Which proves once again that being different is necessary to get noticed. This company named Titan staffing System has risen through years because of the great cskill and supervising capacity of William Almonte Mahwah. His exceptional talent led the company to get observed by other companies and clients of course.

Precisely, in today’s world, where options for anything are innumerable, we need to be extremely skilled and always need tio do something out of the box. Then only people will pay heed to our ideas. For More Information:

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The assimilation of Hispanics into American culture is having an interesting side effect. It’s widening the gap between generations, emphasizing the growing differences between the young and old, in a demographic where they often live in the same household.

Younger Hispanics have very different media preferences than their grandparents and even their parents. They have their own unique language preference. And they’re much more educated.

This has over time shaped a unique demographic group that advertisers should be courting quite differently than the older one.

A new report from Nielsen takes an in-depth look at the Hispanic demographic, in which these growing differences emerge. READ MORE AT MEDIALIFE MAGAZINE

One week away! Read biographies of the feature guests for the 2016 Sales and Entrepreneurship Networking Forum being held Wednesday, August 24 at Vertigo Sky Lounge - rooftop lounge of the Dana Hotel and Spa Chicago.

Discussion Panelist

Gladys De La Mora, TV Host, “Un Nuevo Amanecer” Show

Gladys is a TV host and anchor for the recently launched "Un Nuevo Amanecer" Show airing on Telemundo, one of the largest Hispanic TV networks in the United States. “Un Nuevo Amanecer” is a 100 % family oriented TV program where viewers find a variety of interesting subjects all aimed at improving their quality of life and enhancing family values. “Un Nuevo Amanecer” is formed by professionals committed to always give their best to their viewers and family.

In addition, Gladys De La Mora is the founder of Delamora Insurance Agency, a company focused on helping families and business owners understand their auto, home, life, business and specialty insurance coverage.

While pursuing her major in accounting and financial management at Northeastern University, Gladys was on the Dean’s List and received recognition for her academic achievements. She enjoys volunteering her time for non-for-profit organizations that help families and students move toward financial stability.
As an Author for "Today's Inspired Latina" Book, she speaks about her personal and professional journey. Gladys is a Motivator Speaker and MC-Moderator for different events.

She has been featured in Inc Magazine, Mundofox, NBC, Telemundo, Univision TV and Radio.

Jason Garcia, Wealth Management Officer, First Midwest Bank

Jason Garcia is a Wealth Management Officer with First Midwest Bank, Chicago - Metro. Jason works with high net worth individuals and families as well as public and private foundations and endowments to address their distinctive wealth management needs. He channels the extensive resources of First Midwest Trust Company to assist client needs in the following areas: investment management, trust administration, retirement and long-term financial planning strategies and custom credit, lending and banking needs.

Jason has worked in the financial services industry since 1999. His experience includes tenures with the Northern Trust Company, BMO - Harris Private Bank, U.S. Trust and Charles Schwab. His roles included Wealth Strategist, Team Manager, Financial Consultant and International Business Development Director.

Jason earned his undergraduate degree from the University of Illinois at Urbana - Champaign. He also holds two Master's degrees in U.S. Foreign Relations and International Business from the University of Kentucky. Jason completed the Certificate Program in Financial Planning at DePaul University - Chicago. He also carries the Series 7, 66, 63, 9, 10 & 24 securities licenses.

Jason has volunteered his time with Catholic Charities, the Knights of Columbus, Wounded Warriors, the Chicago Symphony Orchestra Overture Council, the ALPFA Tax Advisory Board of Chicago (www.alpfa.org) and Youth Baseball as a coach.

Annabelle Lee, Managing Sales Director, MassMutual Illinois

Annabelle's tenure in the financial services industry spans over 10 years, starting in the Private Equity / Venture Capital business for a firm specializing in the technology sector. She is best known for delivering high quality personalized services customized to help meet the specific goals of those who she works with. Her practice focuses on recruiting, developing, and helping to grow new and established financial advisors from diverse cultural markets, along with an emphasis on estate planning and risk management for individuals, families, and businesses through her own practice. In order to address the unique needs and concerns of a particular clientele, Annabelle has developed a sound knowledge of and expertise in: investment and retirement strategies, life insurance analysis and implementation, disability and long-term care insurance, business succession arrangements, executive compensation strategies, and employee benefit and retention plans.

Annabelle also understands the value of diversity and is extensively involved in the multi-cultural marketing and recruiting initiatives supported by her company as she is also a second generation Korean American born in South Korea. MassMutual Financial Group is a recognized industry leader in inclusion and diversity as exemplified by the Fortune 100 Company's partnership with various organizations and sponsorships both on the corporate and local level.

Traveling to new regions, exploring different culinary cuisines, attending the symphony, opera, and concerts, biking and yoga are just a few of her hobbies that she enjoys on her free time. Furthermore, Annabelle can often be found cheering for her favorite Chicago sports teams at their respective stadiums.

Emmanuel Lopez, Member Engagement Manager, Chicagoland Chamber of Commerce

Emmanuel Lopez is the Member Engagement Manager for the Chicagoland Chamber of Commerce. Emmanuel’s primary role is to connect with businesses while generating new members and provide existing Chamber members with strategies to successfully grow their business and networks throughout the 6 counties of the Chicagoland Area.

The Chicagoland Chamber of Commerce was established in 1904 and is one of the largest business chambers in the United States. Its members consist of more than 1,000 organizations from Fortune 100 companies, small, mid-market businesses, technology startups, and non-profits.

The Chamber’s members support more than 400,000 employees and account for more than 24 billion dollars in annual revenue. Crain’s Chicago Business recognizes the Chamber as the top networking organization in the city of Chicago.

Prior to the Chamber, Manny spent eight years in the health and wellness sector, where he developed a passion for networking and connecting people in Chicago’s business community. Manny loves to give back, evidenced by his involvement in Chicago’s philanthropic and civic community; he serves as Vice President of the University of Oklahoma Alumni Club in Chicago, on the Board of Directors for the Rugby Business Network, Associates Board Member for The Gateway to Cancer Research and volunteers for the Imerman Angels One-On-One Cancer Support. He loves golf, football, and played semi-pro rugby for eight years. Manny is bilingual in English and Spanish and is always open to connecting people throughout Chicago’s business community.

Claudia Telles, President, Trailblazing Business

Claudia Telles is owner of Trailblazing Business and helps ambitious women earn more by helping them start their own business while working full-time and through salary negotiation. She enjoys creating content that is easy to follow and take action on, while leaving all the fluff. Based on her teaching style, her clients have been able to start their business in days and others have negotiated over $5k in salary raises successfully and accelerated their careers.

Claudia has been recently featured in Business Insider, Yahoo! Finance, Payscale, Lawndale News and B96 radio. While managing and running her business, She also works as a Quality Assurance Manager at a Chicago Hospital overseeing the quality program for over 12 units.

Claudia graduated from University of Illinois at Chicago with both her Bachelor's and her Master's as a Gates Millennium Scholar. She has an extensive background in healthcare, sales. business operations, entrepreneurship and career advancement. Recently, she was featured in the MillerLite newsletter for her entrepreneurship while serving as a panelist. To learn more you can go to TrailblazingBusiness.com

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Latina women are the fastest growing demographic of entrepreneurs in the U.S.

Nely Galán faced many obstacles when she started her Latino-focused television production company in 1989, including executives who didn’t believe TV shows geared toward a Latino audience could succeed.

But Galán proved them wrong. Her company, Galán Entertainment, incorporated in 1994, went on to produce 700 episodes of original programming, including the hit reality series The Swan. Galán ultimately rose to become Telemundo’s president of entertainment. READ MORE AT TIME

It should surprise no one that plenty of millennials are addicted to the internet, constantly scrolling through their favorite social networks, and annoying people around them with obnoxious smartphone habits. But just as there are plenty of people who still buy dumb phones instead of smartphones (including some millennials), there are some millennials who have opted out of popular social networks like Facebook, Instagram, and Twitter. READ MORE AT CHEAT SHEET

It's that time of year: The kids, many of them, are back in school. Cubs fans are hoping; Sox fans looking away, Bears fans crossing their fingers.

And business organizations are scheduling networking activities -- your opportunity to renew business acquaintances, meet new people and, above all, set the stage for connections that can help grow your business. A networking event can present opportunities to finally meet people you've been hoping to connect with... READ MORE AT THE DAILY HERALD

Social media is an important player in the process of job searching in today’s world. Social media sites such as Facebook, Twitter, LinkedIn, and Google+ lets employers have a glimpse of your personality outside your resume, interview or cover letter. Social Medias offer people, seeking jobs, opportunities for learning about companies in which they are interested and also lets them connect with former as well as current employees. It acts as a platform for knowing about vacant positions in companies as well.

Probably that is why people seeking jobs are regularly available in social networks. Many employers also use them for hiring new people. William Almonte, CEO of a consulting firm who develop talents had asked many job seekers by conducting online polls that how active are they on these sites. Forty-eight percent replied of using these sites regularly while 19 percent use for two to three times on a weekly basis. While the remaining 11 percent said they never use social networking websites.

It is necessary for candidates to make the best use of social media. This shows that they are well familiar with latest technologies as it provides them the option of staying in touch with colleague and also helps them on expanding their professional networks. Social media also allows them to get involved into various career opportunities. Your posts also have impacts on employers and recruiters, thus making them consider you for the particular job.

These reasons are enough for half of total job seekers to remain active in social media regularly and hence so many employers take advantage of such sites for their process of hiring.William Almont Mahwah has advised some ways of using social media for searching the right jobs:

1. The first step is letting friends as well as followers on social sites like Facebook, LinkedIn and Twitter know about you searching for jobs. They may not currently have knowledge about vacant positions in any company, but on knowing you want they may inform you whenever they will come to know about it.
2. Facebook is for fun but also try to utilize them for serious matters like these. When you have plenty friends or many are following you, then Facebook is more important than twitter or LinkedIn in case of job search.  Friends help in our job search.
3. Facebook profiles can be viewed by public, even those who are not in our friend lists. So it is important for using privacy setting so that it keeps your profile available for your friends in Facebook only. Potential employers can view our personal updates and have a bad or wrong impression about us so it is necessary that we choose “Friends Only” option and limit the number of people who can view your profile.
4. Before submitting resume, one must view the hiring manager’s profile on twitter as well as LinkedIn. If you know about people who are hiring, then you can create resume according to their needs.

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For many people, being your own boss and running your own business is part of the American dream. But the business world can be a tough place and that’s why the Hispanic Business Initiative Fund was formed 25 years ago. “We are a non-profit that basically helps Hispanic entrepreneurs start, build, and grow their businesses,” explains Fabian Yepez from the HBIF. READ MORE AT 10 NEWS

Connections will be your most valuable resource as an entrepreneur. Going to numerous events and meetings is usually an effective way to gather information, learn about opportunities, and find talent.

But for some events, you’ll only have enough time to pop in and out. Here are some speedy networking tips that you can use to make a small amount of socializing worth your while.

Interrupt sales people - politely. At every event, you’ll likely find people hustling up leads. While these professionals, often deserve your time, if you’re in a hurry, it’s OK to let them know right away whether you’re a good fit for the product. 

READ MORE AT LOUISIANA TECHNOLOGY PARK

A UCLA study is the first to show that Latinos age at a slower rate than other ethnic groups. The findings, published in the current issue of Genome Biology, may one day help scientists understand how to slow the aging process for everyone.

“Latinos live longer than Caucasians, despite experiencing higher rates of diabetes and other diseases. Scientists refer to this as the ‘Hispanic paradox,’” said lead author Steve Horvath, a professor of human genetics at the David Geffen School of Medicine at UCLA. “Our study helps explain this by demonstrating that Latinos age more slowly at the molecular level.” READ MORE AT UNIVERSITY OF CALIFORNIA

Univision’s recent ratings declines – the network is down 49 percent in adults 18-49 over the past five years – underscores the seismic shift in media habits that Hispanics will undergo over the next few decades.

Everyone’s media consumption is changing, of course, with the rise of digital and more specifically mobile media. But Hispanics’ habits are poised for an even bigger transformation.That’s because there are other factors at play, ones that compound the rise of digital being seen across media.

The Hispanic population is getting younger, it’s getting savvier, and it’s getting acculturated. The majority of Hispanics Americans are now born here, rather than immigrating, and that makes a big difference in their attitudes and interests. READ MORE AT MEDIALIFE MAGAZINE

A recently published study by research firm Packaged Facts has revealed data that should serve as further incentive to allocate significant time and money to targeting Hispanic consumers. One of the biggest takeaways from the report is that Hispanic consumers are increasingly adopting financial tools like credit packaged cards.

Packaged Facts analyst Daniel Granderson noted that “Hispanic consumers have recently registered an exceptionally high increase in credit card ownership, when historically they had a below-average tendency to own and use credit cards.” READ MORE AT PORTADA

A cliché flies in the marketing sphere, and that says staffing agency marketing is something impeccable yet most intricate form of promotion. We've heard this truism so regularly that we've ended up numb to its essential truth. In any case, if your staffing agency needs to win the raising and spreading worldwide fight for ability, you'll have to guarantee they go through some meaningful staffing agency marketing.

As indicated by the CEO William Almonte Mahwaha of the counseling firm Titan, the mix of declining employees and the diverse working demands are turning the situation into an emergency for the bosses. Today's quickly changing innovation and business climate are likewise adding to the crisis by augmenting the marketing abilities.

So here is a rundown to make you understand the keys ways of your staffing agency marketing.

1. Epitomize the focusing on business sector - Most business visionaries that start a staffing association begins from inside the firm. Whatever the establishment, describing the adage of your showcasing will help you to win distinction in staffing circle. Along these lines the organization will achieve the flourishing.

2. Depict the solid point – Portray your qualities and whether it's in arrangements/business change, publicizing, operations, budgetary sharpness, or diverse districts will depend on upon your part inside the affiliation. You should accept what your qualities are, and given these components a chance to be taken care of by the specialists in the most suitable approach to reinforce the advertising of your business.

4. Publicize the administrations to pronounce why you are diverse - Once your business is set up right now is a perfect chance to start showcasing your venture to potential clients. A couple people starting now have target associations as the top need, checking past business associations.

5. Host events- Hosting events is a modest approach to take you to the candidates, customers and clients. You can conceivably have your current customers go about as deals reps for your business. While you can have deals/lead era as an objective, recall that there are numerous extra advantages to supporting occasions.

6. Dispose of troubling Social Media Sites- There is much all the more contending groups and principles you have to get it. Inadequately oversaw online networking channels can pulverize your staffing organization. The rundown of 'top online networking channels you should be on' will develop a seemingly endless amount of time.

7. Track everything- On the off chance that you can't pinpoint the careful referral of your top leads then you will without a doubt keep on pumping capital into the greater part of your endeavors regardless of the fact that one and only of the sources is really performing admirably.

Besides marketing, you must provide something more to the employees too. William Almonte says that giving an adaptable and individual life-accommodating work experience can give small organizations a leg up in pulling in and keeping impressive representatives.

Let's be honest, everybody prefers more adaptability in how, when, and where they complete work. Studies indicate that individuals work harder and are more gainful if given the flexibility to mix their jobs and personal lives as they incline toward.For More Information Visit Here:

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