Earlier this year, Snapchat went public in the biggest tech IPO since 2014, raising $3.4 billion to advance its vision to “empower people to express themselves, live in the moment, learn about the world and have fun together.”
Flush with cash, Snapchat is much more than a social network and messaging app, it is an alternative to TV and gunning for the nearly $70 billion spent by U.S. advertisers on television. READ MORE AT MEDIAPOST
Comments