I opened two different yet similar emails this morning. The first dealt with a “Speed Networking” site promoting its services. The second email was promoting a “Networking Seminar” that uses a formulaic approach to networking similar to the typical funnel approach to sales.
What struck me about these emails was the focus on numbers. Has networking become the replacement for the old sales mantra of having to make cold calls?
When I started selling more than 30 years ago, my leaders drilled into me that sales is a numbers game. If you make 100 calls, 10 will give you an appointment. READ MORE
Comments