The relationship between Hispanics and technology may seem contradictory in some ways. On the one hand, research conducted by Pew in 2015 has shown that Hispanics are less likely to have an internet connection at home.
Meanwhile, a report by PwC noted something entirely different. It characterized Hispanics as “early tech adopters” and a “mobile-first community,” and it also singled out Hispanics—especially millennial Hispanics—as a group “more likely to use newer technology, such as Bluetooth and wireless headphones, 4K TVs, virtual reality, and drones than the overall population.” READ MORE AT MEDIAPOST
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