Industry insiders are calling the Spanish-language film “Instructions Not Included” this season’s big surprise hit, the movie that snuck up on everyone. It’s not such a big surprise to some parts of the American population, though.
The comedy-drama directed by Eugenio Derbez that opened last Friday marks the biggest opening ever for a Spanish-language film in North America. The film took in $10 million and ranked fifth at the box office, even though it only screened in a fraction of the number of screens that played big-studio movies like “The Butler” and “One Direction: This Is Us.”
“Instructions” did make the number one spot on another list: It was highest grossing film per theater over the holiday weekend. “Instructions” averaged a whopping $22,594 per screen, compared to “One Direction,” which only averaged $5,777 per screen.
“Instructions” is also the highest-grossing film in the history of Pantelion Film, a joint venture of Lionsgate and Televisa. READ MORE
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