Join HispanicPro for the Marketing, Media & PR Forum: The Power & Opportunity of the Hispanic Market, an engaging afternoon exploring the trends, behaviors, and opportunities shaping one of America's most influential consumer segments. With Hispanics representing nearly 20% of the U.S. population and contributing more than $4 trillion in economic output, their impact on media, sports, social media, entrepreneurship, and consumer spending continues to grow. As one of the most digitally connected and mobile-first audiences in the country, Hispanic consumers are helping redefine how brands engage, communicate, and build long-term loyalty.
Hear from industry leaders as they discuss the growing influence of Hispanic consumers, the rise of Latino entrepreneurship and wealth creation, and why younger Hispanic demographics are shaping the future of marketing and purchasing behavior. Following the discussion, continue the conversation over cocktails and networking as we gather to watch Mexico take on South Africa in the opening match of the 2026 FIFA World Cup. Featured guests include Griselda Aldrete (Star Sports Consulting Group), Clarissa Flores (Tao Group and Level Sporting Club), Karla Hernandez (B96 FM), and Olga Camargo (Prosperity Rise Mindset and SHENIX – Bilingual Wealth Empowerment).
Read their biographies, learn from their expertise, and connect with them in person during this unique afternoon of business insights, networking, and World Cup excitement.
Griselda Aldrete, Founder and CEO, Star Sports Consulting Group
Griselda Aldrete is a nationally recognized attorney, mediator, educator, and sports industry leader with expertise in sports compliance, corporate governance, dispute resolution, and social impact. She is the Founder and CEO of Aldrete Law and Consulting Firm and Star Sports Consulting Group, where she advises organizations, institutions, and athletes on legal, governance, compliance, and strategic issues. An adjunct professor and respected civic leader, Griselda serves on numerous nonprofit and community boards and is a passionate advocate for athlete well-being, leadership development, and community advancement. Her work has earned recognition from organizations including the NFL, the Hispanic Heritage Foundation, and the Milwaukee Business Journal.
Karla Hernandez, Digital Content Creator, Morning Show Co-Host, B96 FM
Karla Hernandez is an award-winning radio personality, digital content creator, and event host who serves as co-host of Moug & Karla Mornings on Chicago’s B96. Since joining Audacy in 2019, she has become a trusted voice in one of the nation’s largest media markets, connecting with audiences through engaging on-air content, community involvement, and digital storytelling. A graduate of Arizona State University with a background in communications and public relations, Karla is passionate about media, marketing, and audience engagement. She is also a sought-after emcee and speaker who regularly participates in community, business, and leadership events throughout Chicago.
Clarissa Flores, Director Of Operations at Tao Group, Founder & CEO Level Sporting Club
Clarissa Flores is a hospitality and entertainment executive with nearly two decades of experience leading high-volume, multi-unit operations across some of the industry's most recognized brands. She serves as Director of Operations for Tao Group Hospitality, overseeing business strategy, revenue growth, and guest experience across multiple venues. Clarissa is also the Founder and CEO of Level Sporting Club, a groundbreaking concept dedicated to elevating women's sports through community, culture, and premium hospitality experiences. A former Northwestern University basketball standout and Puerto Rican National Team athlete, she is known for her leadership, entrepreneurial vision, and ability to create impactful brands that drive both cultural relevance and business success.
Olga Camargo, CEO, Prosperity Rise Mindset; Founder, SHENIX – Bilingual Wealth Empowerment
Olga Camargo, AIF®, is a respected financial services executive, entrepreneur, and board governance leader with more than 25 years of experience helping organizations strengthen financial well-being, retirement readiness, and workforce engagement. As CEO and Chief of Financial Empowerment at Prosperity Rise Mindset LLC and Founder of SHENIX®, she partners with corporate, nonprofit, and educational leaders to deliver bilingual financial education and wealth-building strategies that empower diverse communities. A recognized advocate for financial literacy and leadership development, Olga has advised thousands of individuals and organizations while serving in prominent governance roles, including Board President of the Northeastern Illinois University Foundation and Chair Emeritus of the Hispanic Alliance for Career Enhancement (HACE).
Yahaira Felix, Vice President and Financial Advisor, Morgan Stanley
Yahaira Felix is a Vice President and Financial Advisor at Morgan Stanley with nearly a decade of experience helping individuals, families, and business owners navigate wealth management, investment planning, and long-term financial strategies. Prior to joining Morgan Stanley, she served in advisory and banking leadership roles with JPMorgan Wealth Management, JPMorgan Chase, and Fifth Third Securities. In addition to her professional work, Yahaira is a Board Member of the Illinois Hispanic Chamber of Commerce, where she supports initiatives that promote entrepreneurship, economic growth, and financial empowerment within the Hispanic business community. She is passionate about financial literacy and helping clients build confidence in achieving their financial goals.
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