Mitt Romney’s team kick started the “Women for Mitt” Coalition Wednesday breaking a mold on how Republicans are reaching out to women who are Hispanic.
Optimized rachel campos duffy 240 Obama and Romney each up efforts to appeal to Latinas.
“I find it really puzzling why Hispanic women wouldn’t be attracted to his message,” said Rachel Campos Duffy, a Latina author, television host and mother of six who is serving on the coalition’s advisory board.
“There are so many stereotypes of what it means to be Hispanic, and we often vote Democratic and for some other people, they need to be presented the other side,” Campos told VOXXI.
Campos will be talking to community members in an effort to convince women that the socially-conservative message Romney delivers is a natural fit for Hispanics. Some of the messaging points she will include in her conversations will hit home on pro-life, pro-marriage, pro-family values, combined with an economic opportunity theme. READ MORE
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