As financial institutions urge their customers to bank anywhere anytime by using their phones and tablets, a new survey finds that Latinos don’t trust a mobile device to keep their funds and personal information secure.
Some 44 percent of Latinos said they don’t turn to mobile banking because they are worried about information security, data released on Tuesday by Zpryme and ThinkNow Research shows.
The online survey, which included 500 adult Latinos between the ages of 18 and 70, was conducted in October. Participants were asked about their overall use and experience of mobile banking.
Another 21 percent of Latinos said they don’t have smartphones, cell phones, or tablets, while 16 percent said they don’t have Internet access on their mobile gadgets. Those who used mobile banking, about 69 percent used a smartphone and 47 percent used a tablet.
Latinos, the nation’s largest ethnic group, is impacting the nation culturally, economically, and politically. Their purchasing power, at $1.2 trillion a year, is larger than the economies of all but 13 countries, according to Jeff Humphreys, director of the Selig Center and author of the annual report “Multicultural Economy.” READ MORE
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