Hispanic Heritage Month begins Sept. 15 and runs through Oct. 15, giving business journalists ample time to focus business features on consumers, business owners, workers and investors in the local Hispanic communities.
According to this (PDF) U.S. Census Bureau briefing paper from May 2011, about 50 million of the 308 million Americans counted in the 2010 census identified themselves as Hispanic. And the Hispanic population represented more than half of the total growth in the U.S. between 2000 and 2010, the bureau reported. The Census Bureau’s “Hispanic Origin” portal gives additional information including a definition of the term, and of course not long ago the bureau reported that Hispanic-owned businesses are proliferating at double the average rate.
For additional demographic data and issues coverage, don’t miss the Pew Hispanic Center by the Pew Research Center. It includes state and county data sets on the Hispanic population among a wealth of other resources.
Business and entrepreneur profiles would be a lively and informative way to mark the month. HispanicBusiness.com, a publishing company, is an excellent resource. For example, you can scan its list of the 100 Fastest-growing Hispanic companies and perhaps turn up some likely subjects in your area. LatinBusinessToday is another interesting online resource.
The United States Hispanic Chamber of Commerce and member groups at the state level can likely connect you with companies, and of course as lobbying groups are a source of information on legislation of interest to Hispanic business owners. Many other professional and business groups are out there; Google for the niche that interest you, like the National Hispanic Business Women Association or the Hispanic IT Executive Council, which advances the Hispanic role in the information technology sector. READ MORE
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