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Latinos are the fastest growing segment of the population and not just Latinos, young Latinos are out-growing their non-Latino counterparts.

And nothing screams youth nowadays more than being active on social media, whether that be the major sites like Facebook or Twitter or the smaller apps like Vine and Snapchat.
The number of U.S. residents 5 and older who spoke Spanish at home in 2011. This is a 117 percent increase since 1990 when it was 17.3 million. Those who hablan español en casa constituted 12.9 percent of U.S. residents 5 and older. More than half of these Spanish speakers spoke English "very well." (American Census)

One new trend looking to capitalize on this growing online Hispanic presence: Companies using Spanish social media campaigns in order to garner more engagement among Latinos. MORE ON HOLA ARKANSAS

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